I offer the fol­low­ing work­shops either on site or through an online or long dis­tance option. The online and long dis­tance options involve elec­tronic com­mu­ni­ca­tion and doc­u­men­ta­tion and com­bine live voice, chat and elec­tronic com­mu­ni­ca­tion, work­ing through a set pro­gram. I like to work closely with my clients and develop long term rela­tion­ships, there­fore I often adapt my pro­gram sched­ule to suit their needs within the scope of the work­shop and within real­is­tic limits.

Devel­op­ing a mar­ket­ing strat­egy for small and medium businesses

This work­shop is focused on either devel­op­ing a new mar­ket­ing strat­egy or revi­tal­is­ing an exist­ing strat­egy. I take you through a process that I have used and improved over many years. The aim of this work­shop is for you to walk away with an action­able strat­egy that you feel con­fi­dent will achieve both your short term and long term objectives.

I have been involved in devel­op­ing mar­ket­ing strate­gies since my early days in mar­ket­ing and under­stand the need to take all aspects of your busi­ness into con­sid­er­a­tion when devel­op­ing a plan that will work for you and not be an iso­lated strat­egy, work­ing inde­pen­dently of the rest of your business.

Read the steps I fol­low in my in-depth process

Social Media: Adding the new Spice into your Mar­ket­ing and Com­mu­ni­ca­tions Mix

This work­shop aims to find a rel­e­vant, prac­ti­cal solu­tion for you or your busi­ness to take advan­tage of the new emerg­ing chan­nel called social media. We for­get about the hype and exam­ine what are the best options to achieve your objec­tives by under­stand­ing social media, con­sid­er­ing the play­ing field, look­ing at your objec­tives and what is rel­e­vant to you or your busi­ness and what you would like to communicate.

With over 20 years expe­ri­ence in mar­ket­ing, knowl­edge and expe­ri­ence in a wide range of mar­ket­ing spe­cial­i­ties, an excel­lent com­mer­cial back­ground, an excel­lent under­stand­ing of IT and ITC, much expe­ri­ence in imple­ment­ing new tech­nolo­gies and set­ting up new depart­ments as well as inte­grat­ing tech­nolo­gies into exist­ing depart­ments; I have the expe­ri­ence and knowl­edge to walk you through this process. This work­shop is aimed at ordi­nary busi­nesses want­ing to cap­i­talise on social media rather than a busi­ness wish­ing to start up a social media or inter­net mar­ket­ing organisation.

Read an out­line of what the work­shop involves

Using your web­site strategically

This work­shops is aimed at small, medium sized busi­nesses and indi­vid­u­als. The pur­pose it take you through the process of under­stand­ing how you can use your web­site more strate­gi­cally as a busi­ness tool, how to expand it’s use, gen­er­ate more traf­fic and busi­ness and develop stronger rela­tion­ships with your clients through your website.

I have spent over 10 years coach­ing, con­sult­ing and advis­ing on strate­gic web site devel­op­ment, design and use. I am a strong believer in mak­ing your web­site work for you, to ben­e­fit your busi­ness, drive traf­fic and gen­er­ate leads and busi­ness. I have a good grasp on doing this within a lim­ited bud­get and can con­fi­dently take you through the process.

If you are inter­ested in any of these work­shops please fill in the con­tact form or email me