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May
26
How to convince Management to use Social Media
May 26, 2010 | Leave a Comment
Social Media is still a new concept to many companies and there are still many people not convinced that it can work for them. Then there are companies that have embraced it and management are enthusiastic and totally into Social Media. This article is aimed at people who have discovered social media and believe that it can work for their company, but their management are either less than enthusiastic or perhaps almost in the dark about social media.
The first and probably the most important thing to be able to convince management that social media is for your business is Read more »
Mar
24
Social Media – A leap of faith? What to think about when starting out.
March 24, 2010 | Leave a Comment
As we know social media is a hot topic and causing quite a buzz in the business world. Some people are all for it and others think it is a load of rubbish. There are many different ways people and businesses are using social media. Some have made a huge profit from it and others nothing at all. Read more »
Mar
8
Pre-planning your website
March 8, 2010 | Leave a Comment
Sometimes I look at websites and wonder “what were they thinking?” The websites are often not designed in a way that is aligned with their purpose, target audience or with scalability in mind Read more »
Feb
24
Social Media Word-of-Mouth
February 24, 2010 | 3 Comments
I saw an interesting example of how friends can influence a decision and word-of-mouth in action on Facebook the other day. A family member put out a request to help them make a decision on what mobile/cell phone to buy. They had done research and narrowed it down to 2 options and couldn’t decide. Read more »
Feb
4
Is social media the new town crier?
February 4, 2010 | Leave a Comment
Oyez! Oyez! Oyez! A crier stood in the middle of a town and shouted his announcement to the people of the town. In the middle ages they demanded silence and everyone listened. Social media is different in that way. Today you are announcing your message to your friends, followers or connections against a lot of other noise. So how do you get heard? Read more »
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