Pre-planning your website

Some­times I look at web­sites and won­der “what were they think­ing?” The web­sites are often not designed in a way that is aligned with their pur­pose, tar­get audi­ence or with scal­a­bil­ity in mind Read more »

Social Media Word-of-Mouth

I saw an inter­est­ing exam­ple of how friends can influ­ence a deci­sion and word-of-mouth in action on Face­book the other day. A fam­ily mem­ber put out a request to help them make a deci­sion on what mobile/cell phone to buy. They had done research and nar­rowed it down to 2 options and couldn’t decide. Read more »

Is social media the new town crier?

Oyez! Oyez! Oyez! A crier stood in the mid­dle of a town and shouted his announce­ment to the peo­ple of the town. In the mid­dle ages they demanded silence and every­one lis­tened. Social media is dif­fer­ent in that way. Today you are announc­ing your mes­sage to your friends, fol­low­ers or con­nec­tions against a lot of other noise. So how do you get heard? Read more »

Face­book for busi­ness has me scratch­ing my head!

The next log­i­cal step for me in my social media inves­ti­ga­tion was to see how I can use Face­book for busi­ness. Now Face­book and busi­ness has never been in the same sen­tence I ever uttered before. For me Face­book is per­sonal and a way I keep in con­tact my fam­ily and friends. My pri­vacy set­tings are the high­est I can set them. The thought of open­ing my fam­ily and per­sonal life to the world causes me to trem­ble (per­haps I’m an over pro­tec­tive mother). This is where I started scratch­ing my head and think­ing how do the two go together. This is what I found out: Read more »

My first Social Media pit stop was @twitter

As I approach my jour­ney to demys­tify social media and how it can be used in busi­ness I look at this mono­lith in the face and pon­der where do I start? I don’t have a map to fol­low and there is an over­load of infor­ma­tion out there. I decided to start with twit­ter as I per­son­ally have some ques­tions I need clar­i­fied. Read more »

Strat­egy – who knows best?

Through the years writ­ing and exe­cut­ing strate­gies has been an inte­gral part of my career. And through the years, I have always won­dered what the best approach is. I can say I still do not know!
What I would like to know is how other peo­ple and busi­nesses approach strat­egy. What works for you? Read more »

10 Reces­sion Strate­gies that Work

10 Reces­sion Strate­gies that work to help you sur­vive through the eco­nomic down turn and be a com­peti­tor when the econ­omy turns upwards again. Read more »

  • Sub­scribe to my Newletter

    Would you like to hear some extra use­ful infor­ma­tion that I don’t put in my posts, read some of my lessons learnt through life, ben­e­fit from advice I have given to oth­ers or just keep up to date with my blog? If your answer is YES then SUBSCRIBE to my free newslet­ter.

  • Fill in your details here:

    powered by MailChimp!
  • Aqua Peb­ble Feed

  • Aqua Peb­ble Twitter

    • Only Marketing Jobs: Marketing Blog 8 days ago March 3, 2010
    • Okay, following done! Followed all my Linkedin contacts who are active on Twitter. Also surprised how many people didn't have twitter. #in 10 days ago March 1, 2010
    • I can't believe how many of my Linkedin connections I am NOT following on Twitter - changing that right now! #in 10 days ago March 1, 2010
    • A guest post I wrote for Gossamar, specialists in sales and marketing automation: Pre-planning your website 10 days ago March 1, 2010
    • Aqua Pebble Newsletter - 13 days ago February 26, 2010
  • Great Blogs and Sites

  • LinkedIn

    If you want to see my LinkedIn profile, click on this button:

    Lee
  • UK Mar­ket­ing Network

  • Get Adobe Flash playerPlugin by wpburn.com wordpress themes