Oct
29
Why have a Facebook Page for your Business?
October 29, 2010 | Leave a Comment
Facebook Pages are a great way to engage your community, in a way that doesn’t infringe on their privacy and keep them up-to-date with your activity in a spam free, non-invasive manner and best of all you have their permission to engage in this way. In my opinion too many business are missing the opportunities these pages present or simply doing them because it is the done thing to say they are social and are not really optimising the opportunity.
Aug
10
How to drive traffic to your website using Social Media
August 10, 2010 | Leave a Comment
Those of us using Social Media know how effective it can be in driving traffic to one’s website. But, unlike some make out, it does require ongoing effort and perseverance. Social Media is not the secret ingredient to instant success, however, it is a powerful tool when combined with a focused strategy and the commitment to carry it out.
One of the biggest problems is
Apr
24
Social Media – A leap of faith? What to think about when starting out.
April 24, 2010 | Leave a Comment
As we know social media is a hot topic and causing quite a buzz in the business world. Some people are all for it and others think it is a load of rubbish. There are many different ways people and businesses are using social media. Some have made a huge profit from it and others nothing at all.
Mar
8
Pre-planning your website
March 8, 2010 | Leave a Comment
Sometimes I look at websites and wonder “what were they thinking?” The websites are often not designed in a way that is aligned with their purpose, target audience or with scalability in mind
Jan
25
Privacy in Social Media
January 25, 2010 | 6 Comments
We have seen concerns in the media about social networking and Facebook in particular has come under fire. In this article I raise quite a few questions and am really keen to hear others views on this.
From what I have seen some people are really concerned about privacy (I am in that camp) and some people don’t seem to worry too much. In my article about Facebook for business, I mentioned that I have used Facebook for years, but purely to keep in touch with family and friends all around the world.

