Aqua Pebble

Those of us using Social Media know how effec­tive it can be in dri­ving traf­fic to one’s web­site. But, unlike some make out, it does require ongo­ing effort and per­se­ver­ance. Social Media is not the secret ingre­di­ent to instant suc­cess, how­ever, it is a pow­er­ful tool when com­bined with a focused strat­egy and the com­mit­ment to carry it out.

One of the biggest prob­lems is Read more »

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As we know social media is a hot topic and caus­ing quite a buzz in the busi­ness world. Some peo­ple are all for it and oth­ers think it is a load of rub­bish. There are many dif­fer­ent ways peo­ple and busi­nesses are using social media. Some have made a huge profit from it and oth­ers noth­ing at all. Read more »

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Some­times I look at web­sites and won­der “what were they think­ing?” The web­sites are often not designed in a way that is aligned with their pur­pose, tar­get audi­ence or with scal­a­bil­ity in mind Read more »

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We have seen con­cerns in the media about social net­work­ing and Face­book in par­tic­u­lar has come under fire. In this arti­cle I raise quite a few ques­tions and am really keen to hear oth­ers views on this.

From what I have seen some peo­ple are really con­cerned about pri­vacy (I am in that camp) and some peo­ple don’t seem to worry too much. In my arti­cle about Face­book for busi­ness, I men­tioned that I have used Face­book for years, but purely to keep in touch with fam­ily and friends all around the world. Read more »

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Today I was read­ing an arti­cle on Brand Repub­lic about the short­age of social media and SEO knowl­edge and skills amongst mar­ket­ing and PR pro­fes­sion­als. Even I was sur­prised at how low the sta­tis­tics were Read more »

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