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  • Lee on Social media lis­ten­ing – Are you a fly on the wall?

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  • What to do about those copy­cat Face­book Pages
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  • How to con­vince Man­age­ment to use Social Media
  Plugin by Tom Anthony

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Archive forJuly, 2010

Mea­sur­ing social media ℠ and mea­sur­ing social media return on invest­ment (ROI) are hot top­ics at the moment. I have seen var­i­ous cal­cu­la­tions and sug­ges­tions in this respect. There are quite a few views on whether you need to, how to and what it means to mea­sure SM and SM ROI.

Oyez! Oyez! Oyez! A crier stood in the mid­dle of a town and shouted his announce­ment to the peo­ple of the town. In the mid­dle ages they demanded silence and every­one lis­tened. Social media is dif­fer­ent in that way. Today you are announc­ing your mes­sage to your friends, fol­low­ers or con­nec­tions against a lot of other noise. So how do you get heard?

• A mes­sage from Lee-Ann

  Thanks for read­ing my blog. I love to hear your thoughts and opin­ions (even if you dis­agree with mine) so be sure to leave them in the com­ments.

  If you think what I have writ­ten is use­ful please share my posts with oth­ers as I hope to make a dif­fer­ence by shar­ing some of my expe­ri­ences and hope­fully help­ing oth­ers work­ing in mar­ket­ing and social media.

  And if you enjoyed read­ing my blog please Like my Face­book page or Fol­low me on Twit­ter.

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